Episode 32

Decoding Your Customers: Steps for Target Market Analysis

This week we close out the series on Steps to Identifying Your Target by decoding your customer through market research, analyzing your competition, using data analytics, and refining your target market as steps 3 - 6 in identifying your target market!

Launching a new product or service can be both exciting and nerve-wracking. As a business, it's important to set achievable goals and focus on what's most important: delivering a quality product or service that meets the needs of your ideal customer profile. While aiming for the moon is tempting, staying grounded and focusing on the task is essential.

Listen in as I uncover the final steps to decoding your ideal customer profile this week!

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From Battle to Business

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Dean Van Dyke

Dean Van Dyke is a business strategist and Fractional COO. He supports small business owners in creating actionable strategies and structures around their businesses to gain momentum toward their vision. As you're looking at revenue challenges, trying to find savings opportunities, or worrying about employee turnover, you need an outside advisor to bounce ideas, work through challenges, or just be 'in it' with you. His clients don't make decisions without calling Dean first. You can visit his website at (https://www.deanvandyke.com) or connect with him on LinkedIn (https://www.linkedin.com/in/deanvandyke/) to learn more.